Arquivo para Tag: McDonald’s

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[Radar TSI #268] Loyalty e valor percebido, a leitura do McDonald’s sobre fidelização, falhas na gamificação e +

15 de janeiro de 2026

O Radar TSI #268 analisam o loyalty no centro da discussão sobre valor percebido, apresentam a leitura do McDonald’s sobre o uso de dados para fidelização, mostram os erros mais comuns em programas gamificados e muito mais.

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[Radar TSI #268] Loyalty e valor percebido, a leitura do McDonald’s sobre fidelização, falhas na gamificação e +

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